Breaking Down the Cuban Broussard Twitter War

In last week’s blog post, it was reported that the Dallas Mavericks and center DeAndre Jordan had come to terms on a four-year contract.  Between that verbal agreement on July 3rd and the first day players are actually allowed to sign these new deals, July 9th, Jordan had a change of heart and decided to return to the Los Angeles Clippers.  Social media, of course, went bananas.  Players took to Twitter and Instagram about last-minute negotiations, an emoji bonanza kept things entertaining, and ESPN’s Chris Broussard sent out a tweet about Dallas Mavericks owner, Mark Cuban, that started the Cuban Broussard Twitter War.

The Tweet That Started It All

Wednesday, July 8th, DeAndre Jordan is in his Houston home with the owner of the Clippers, the head coach and several of the players.  The Mavericks have been shut out of negotiations.  Chris Broussard sends out this tweet (edit: as of 7/20/15 the tweet has been deleted by Broussard):

The Response

The implication that Mark Cuban was wandering around like a little boy looking for his lost puppy was too much for Mark Cuban.  He responds in typical Mark Cuban fashion. (Warning: Contains strong language.)

This goes back and forth for a while.  Broussard sticks by his sources.  Cuban tells Broussard he’s been lied to.  Cuban then laid down this challenge.

cuban broussard twitter cuban broussard twitter

Who Won the Cuban Broussard Twitter War?

Chris Broussard came forward 2 days later, using TwitLonger, issued this statement:

“Regarding my Wednesday report: I should have attempted to contact Mark Cuban before reporting what my sources were telling me. I always try to carry myself with honesty and integrity both personally and professionally. I recognize that I tweeted hastily, I’m sorry for it, and I will learn from my mistake.”

While Cuban has not responded directly to Broussard’s apology, he did continue to defend himself via Cyber Dust saying that he was at the Jordan residence prior to Broussard’s initial tweet claiming he was begging for the address.

So Mark Cuban wins the Cuban Broussard Twitter War.  Pretty certain, however, he would have rather won the DeAndre Jordan Free Agency Sweepstakes.